Marketing Communication Specialists.

We complement your marketing activities with a strategic approach to customer communications.
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Services we offer
From marketing strategy to media planning.
Strategy Consultancy.
We review your current marketing strategies to ensure they deliver to your audience in a relevant manner, meet your internal stakeholder requirements and leverage the strengths and capabilities of your business.
Market Research Advisory.
We provide independent advice to ensure your market research programmes provide insights that better articulate what motivates consumers.
Digital Marketing Strategy.
We ensure that your website, social media platforms and digital advertising channels are synchronised in a way that maximises the opportunities that each platform offers your customers.
Copywriting.
We create content that builds a connection with your audience, telling stories to engage, inform and inspire them to take action. Whether it’s sales collateral, writing for web or editorial, we’re masters of the written word and ensure that your communication is expertly targeted.
Media Planning.
We work with you to review current media plans and ensure they are both targeted and making efficient use of media investment; reaching the greatest number of prospective customers for your budget.
who we are

Who we are

We are founded by two experienced marketing communications specialists. Each with over twenty years’ experience in the local market across journalism, marketing communications strategy development and campaign management, we bring a range of career experiences to support our clients’ businesses.

We work closely with best-of-breed partners on an ‘as needed’ basis for a range of projects including digital, media and content creation. We leverage our experience working with local vendors to bring together a select group of experts for our clients, based on their specific requirements.

How we work
Crafting unique marketing strategies.

1. Meet.

We meet with our clients to understand their marketing goals and their current pain points.

2. Strategise.

Our team develops a strategic approach that aligns the client’s goals with best practice approaches to marketing communications.

3. Action.

Working alongside the client’s teams, suppliers and agencies, we implement marketing initiatives that address key areas of concern. When required we introduce a select group of specialist agencies to support activities.

Contact details
021 410 459 hello@novelmarketing.nz
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